“The logo is awe-inspiring in its freakishness and its naive, homespun Americanness.”

says Patric King here: http://imprint.printmag.com/patric-king/one-logo-two-interpretations/

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Anyway, when I explain the real reason why I did the bite it’s kind of a let down. But I’ll tell you. I designed it with a bite for scale, so people get that it was an apple not a cherry.


Interview with Rob Janoff, designer of the Apple logo


(Source: creativebits.org)

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YOU are awesome and don't you forget it!



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